Educational Trust Promotional Video

Gold Arrow Right Seaford Learning Trust Case Study

One Trust, multiple schools and a single shared goal

Client: Seaford Learning Trust

Target: To deliver a high-impact video strategy across the Trust that builds visibility, strengthens individual school identities and increases trust-wide engagement through emotionally resonant, story-led content.

Filming Locations: Seaford, Exceat, East/West Dean, Newhaven, United Kingdom

Objective:

To help Seaford Learning Trust and its schools develop a consistent, emotionally engaging video strategy that strengthens each school’s identity while building collective trust-wide visibility. The goal? Increase admissions, drive parent engagement, support recruitment and reinforce the Trust’s reputation as bold, values-led and proudly people-first.

Concept:

We partnered with Seaford Learning Trust and its schools to create a story-first video strategy that speaks directly to the right audiences: emotionally, honestly and with impact.​

Each film was designed to deliver real results — from open evenings to social feeds — and to build momentum long after launch.

 

Gold Arrow Right Seaford Head Sixth Form Promo

A student-led, emotionally resonant film designed to boost sixth form enrolment, the video that redefined the centre’s identity and helped families see exactly why their child should be there.

We crafted this student-led, documentary-style promo told entirely through real voices and unscripted moments, focused on individual journeys, ambition and support.

It gave a fresh sense of identity to the Sixth Form, helping students feel proud, parents feel confident and new applicants feel like they belonged before even applying.

The video balanced academic focus with real care — and set a creative benchmark for what school marketing could be.

Gold Arrow Right Seaford Head school Enrichment Video

A dynamic, student-led film that showcases the full value of enrichment beyond the curriculum — from confidence-building and creativity to friendship and wellbeing.

Designed to help parents and prospective students feel the culture of the school, it positions Seaford as a place where students grow not just academically, but as whole people. This type of content builds trust, increases event attendance, and sets your school apart from others that only market grades.

Gold Arrow Right Chyngton Primary Promo

A parent-narrated video that added warmth and trust to Chyngton’s reputation, perfect for increasing parental confidence and early years enrolment.

We let parents lead the narrative. Their honest reflections painted a picture of trust, warmth and the kind of community that makes decisions easier for families and showed prospective families what makes this school feel like home.

Outcomes: 

  • The Trust video sparked an immediate response — leading the Sixth Form team to commission a second film within days and sign a yearly retainer that was extended again after delivery.
  • The Seaford Sixth Form video became their flagship asset for open events and digital channels, with strong engagement and visible impact on enrolment.
  • Chyngton’s parent-led promo reached 16,000+ organic views and drew wide praise across the local community.
  • The Trust now has a suite of aligned, high-performing videos that highlight each school’s strengths while reinforcing a united ethos.
  • Staff and students across the board felt genuinely represented — building pride internally and credibility externally.

Gold Arrow Right Contact Us

Surrey | London office

Office: 01483 363015

West Sussex office

Office: 07886 271216

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